Here is all you need to know about how to use our filters to find the perfect influencer.

Category

Categories are characteristics that define influencers. From the topics they discuss, the profession they’re known for, or the skills they specialize, categories help you find influencers of a certain theme. 

Heepsy has developed a unique algorithm that analyzes dozens of variables to determine the categories that best match a given influencer. We look at the content they post, who they engage with and how they describe themselves online. We have a wide range of categories that keep being updated for you to find them easily, from fairly broad ones like "fashion" or "fitness" to more niche ones like "vegan" or "tattoo".

Find in bio

Users can write a short piece about themselves on their biography section. We let you search keywords to find influencers with those words in their biography. As a tip, it comes in handy to enter job keywords if you are not looking for someone specifically (pianist, singer...).

Location

Location enables you to look for influencers on a certain geographical area. On Heepsy we estimate the location of the influencer based on where they are posting from or where they say they live. You can choose the country, state and county or city.

Metrics

By using the metrics filter you can do a very specific search by entering a minimum and maximum of followers and engagement. 

We estimate the average cost of one post, in USD. You can learn more in this article about the cost of an influencer publication.

Social Media Channels

A way to get to know what influencers have other social media channels, like YouTube or Twitter.

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